Good Works Grooming Co

Good Works Grooming Co. LLC is a premium, plant-derived beard care social enterprise based in Washington, DC, founded by Earnest Hanible — a DC native, Georgetown McDonough Pivot Program Fellow, and dignity-centered advocate whose entrepreneurial journey is rooted in lived experience. Operating under the tagline *Look Good. Feel Good. Do Good.*, the brand offers five clean, intentionally formulated products — a Hemp Seed Oil Organic Beard Wash, Beard Conditioning Softener, Leave-In Beard Conditioner, Signature 7-Blend Oil, and Beeswax & Shea Beard Balm — available individually or as the complete Founder’s Kit. Every product is grounded in the neuroscience of grooming, recognizing that consistent self-care triggers dopamine release, reduces cortisol, and restores dignity and self-efficacy — especially for men who are rebuilding their lives. The mission is woven directly into every transaction: each Founder’s Kit sold donates one hygiene backpack kit to a neighbor navigating reentry, recovery, or housing instability, and fifteen percent of every individual product sale is directed toward mission work, distributed through partnership with Pathways to Housing DC — not as charity, but as a dignity-centered entry point into real community and care.